The Converge platform isn't hidden in a black box. We give Advertisers and Publishers all the visibility, control and quality inventory they want. We know we might be going against trend, as the big platforms rush to cloak their inventory solutions in secrecy, but choice, control and transparency are the cornerstones of our business.
The solutions offered by the big platforms give them ultimate control over campaigns, with less oversight for advertisers than they have ever had before. No breakdown by price, ad format,media channel or creative. Nor how much spend goes on their media vs the open web. To be blunt, we don't think that's right,so we'll stick to being transparent, thank you!