The Converge platform allows them to do this by working together as both DSP and SSP, with direct integrations into premium publishers reaching quality audiences. There's no 'black box' solution here - buyers make decisions on inventory that is fully visible to them.
A single supply path means reduced costs and more 'working media' for Advertisers. Simple-to-set-up, automated trading on the platform is brand safe and fraud-free, with full data and privacy compliance. Each unique curated marketplace combines to provide a 'mid-funnel' solution that brand-builds as well as driving performance and response.